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FOR IMMEDIATE RELEASE
Contact: Jason Farrell
(480) 845-5559
jfarrell@fender.com 

FENDER® “STRAT® MADNESS” CELEBRATES 60th ANNIVERSARY OF THE STRATOCASTER®

Online voting begins March 17, allows consumers to choose “the best Strat song of all time.”

SCOTTSDALE, Ariz.  (March 13, 2014) — “Peggy Sue,” “La Bamba,” “Help Me, Rhonda,” “Layla,” “Sweet Home Alabama,” “Beast of Burden,” “Wicked Game,” “Something to Talk About,” “Gravity,” “Get Lucky” and hundreds more hits have been played on a Fender Stratocaster, the world’s greatest electric guitar. …

In celebration of this fact and the iconic instrument’s 60th anniversary, Fender is pleased to announce “Strat Madness,” an online voting tournament where 64 time-honored Stratocaster hits – selected by Fender and consumers – battle it out in a grueling head-to-head bracket challenge for the coveted title of “best Strat song of all time.” Consumers are encouraged to vote by going to www.fender.com/strat-madness beginning March 17. The final two songs will be voted upon between April 4 – 7.

For more information, voting rules and to enter, go to www.fender.com/strat-madness.

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About Fender Musical Instruments Corporation  Fender Musical Instruments Corporation (FMIC) is one of the world’s leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, Gretsch®, Jackson®, Takamine®, Guild®, EVH®, Ovation®, Charvel® and Groove Tubes®, among others. For more information, visit www.fender.com.

 

KMCMusic, a division of FMIC, is a leading manufacturer and distributor of musical instruments, accessories and stage lighting equipment, whose brands include Gretsch® Drums, Gibraltar® Hardware, Latin Percussion®, Toca® Percussion, Sabian® cymbals and MBT Lighting, among others. For more information, visit www.kmcmusic.com.