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Veteran Ovation Engineer To Lead Legacy Brand



GARFIELD, NJ (September 10, 2014)—KMC Music has appointed Darren Wallace as Brand Manager for Ovation Guitars. As a master luthier, Wallace has been an integral part of Ovation’s product design and development throughout his 21 years with the company. He began his career at Ovation managing the Standard Balladeer Cell, working up to Production Manager and then Engineering and R&D Manager. As Brand Manager, Wallace will oversee all Ovation brand activity, including manufacturing, new product development and strategic marketing.


Wallace had this to say about his preferment, “Since its inception, Ovation has been the most technologically advanced acoustic guitar in the industry. In my new role as Brand Manager, I look forward to pushing the envelope of acoustic-electric guitar design, while at the same time preserving and paying tribute to the long history of our iconic brand.”


Since 1964 Ovation has been making one of music’s most recognizable guitars. The company’s revolutionary bowl shape and onboard electronics make it a unique and sought-after instrument. Although the company recently ceased manufacturing guitars in its Connecticut facilities, production continues in its overseas plants.


Photo included: DarrenWallace.JPEG
Caption: Ovation Guitar’s Brand Manager Darren Wallace




About Fender Musical Instruments Corporation

Fender Musical Instruments Corporation (FMIC) is one of the world’s leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, Gretsch®, Jackson®, Takamine®, Guild®, EVH®, Ovation®, Charvel® and Groove Tubes®, among others. For more information, visit www.fender.com


KMC Music, Inc., a division of FMIC, is a leading manufacturer and distributor of musical instruments, accessories and stage lighting equipment, whose brands include Gretsch® Drums, Gibraltar® Hardware, Latin Percussion®, Toca® Percussion, Sabian® cymbals and MBT Lighting, among others. For more information, visit www.kmcmusic.com.